GAIN-AFREXIMBANK Masterclass on Entrepreneurship and Intra-African Trade

The GAIN-AFREXIMBANK Masterclass on Intra-African Trade and Entrepreneurship 2.0 prepares young African entrepreneurs for the opportunities presented by the AfCFTA.

Finance, Cross-border payment, branding, company planning, staffing, customer identification and management, legal aspects, standardization, systems and processes and other topics are covered in the programme.

In addition to the outlined courses are mentorship sessions, networking opportunities with other entrepreneurs across Africa, a certificate, and a community of like minds for accountability.

The program includes live training sessions on the courses and group mentorship sessions during the six-week programme.

Participants are young African business owners who are chosen from around the continent. The programme will end with a certificate jointly signed by AFREXIMBANK and GAIN. Pre-program and post-training surveys administered for feedback as part of the evaluation process. This program prepares and empowers African youths for intra- African trade, and spurs socioeconomic development.

1. Business Idea and Business Plan

2. Business Model and Pitching

3. Opportunities in the AfCFTA

4. Identification of Market Opportunities and Business Partnerships

5. Business Branding and Communication Strategy

6. Legal Aspects of Business and Intellectual Property for Business

7. Business Finance, Accounting and Taxation

8. Human Resource Management for Sustainable Enterprise

9. Business Processes, Systems, Tools, and Automation

10. Strategic Marketing and Sales Techniques

11. Customer Identification,Engagement, Service and Retention

12. Trade Finance and Loans

13. Managing Cross-Border Payments

14. Standardization and Packaging

15. SMEs Export in Africa: laws, licenses and channels